In the past few years, Facebook has emerged as one of the most trusted acquaintances for businesses for marketing purposes. Whether it’s reaching new consumers or promoting new products, Facebook has been a great help for businesses.
Due to such positive responses and usage of the platform, businesses are always on the lookout to create new and fruitful marketing plans to help them reach their goals. Facebook widget is one such marketing maneuver that is known for providing some amazing results and helping businesses to accomplish their marketing goals.
So, if you aren’t aware of the Facebook widget or still in a dilemma about where you should use Facebook widget for your business, then this blog is just for you. Here, you will learn about the Facebook widget, its features, and the benefits you can enjoy while using it. So, without further ado, let’s dive into it.
What Is Facebook Widget?
Let’s start with the basic firsts. If you have heard about the term for the first time, or are familiar with the term and look for its meaning, then here is brief for you.
Facebook widget is like an operational block on the website, enabling users to display Facebook content easily. Facebook widget exhibits images, videos, texts, and all types of Facebook content without hampering the speed and alignment of the website.
Tools like social media aggregators provide you with a dedicated Facebook widget and allow you to embed Facebook widget on website easily. This tool eases your embedding process and makes it more manageable. Moreover, they provide a quick process and save your time. That means within a few clicks, and you can easily embed the Facebook widget on the website, bringing liveliness to it.
Social media aggregators not only ease the embedding process but also provide some useful and additional feature that makes this strategy more effective and fruitful. Here are some of the features that you get with the Facebook widget if you use tools like social media aggregators.
Facebook Widget Features
To extract more benefits from a particular strategy, it is essential that you get some additional features. With Facebook widget you get these notable features that make your strategy more productive and help you to reap more benefits.
1. Customization –
We all know that Facebook contents have the element of attractiveness and engagement in them. But to make it attention-grabbing, your widget must stand out on the website. And for that, you have a customization option, and this feature allows you to personalize your widget as per your need. Here you can change the font size, font style, and more to improve the visual appeal of your Facebook widget.
2. Multiple layouts and themes –
With various layouts and themes that you can use to exhibit Facebook content in style. Moreover, suitable themes and layouts make your website more pleasing to the eye. It makes your website more organized and helps create a positive response.
3. Moderation –
You cannot control what people post on the platform, but with the help of the moderation feature, you can control the content on your Facebook widget. That means you can remove the content that you think is irrelevant or inappropriate for the website. It helps you maintain your website’s quality and keep your feed as per your requirement.
4. Responsiveness –
The Facebook widgets provided by these tools adjust themselves as per different screen types. There is no need to change the display setting as per different screens and devices.
5. Automatic updates –
The widget displays all the latest content from the source without needing to refresh. That means there is no need to refresh the feed manually to get the latest updates, the widget displays them automatically.
These are some of the major features of Facebook widget out of many. These features not only make Facebook widget more functional but also help to extract more benefits from the strategy.
Benefits of Using Facebook Widget
So, now you know the Facebook widget and the feature. Now to answer your question about why businesses are using it for their website, or why you should consider it as part of your marketing plan, here are some of its benefits.
- Adds a liveliness to the website
- Makes the website more engaging and interactive
- Improves website traffic
- Reduces bounce rate of the website
- Boost user-generated content related to your brand
- Helps in conversion
- Provides social proof of your products and brand.
These are some of the notable benefits of this strategy. There are more to it, but for that you need to embed Facebook feed widget on website.
In The End
Facebook certainly has brought a revolution in the marketing scenario and still has its relevance. However, by opting to embed Facebook widget on website, you can extract more benefits from the platform. There are ample tools that provide you with a dedicated Facebook widget and also help you to add it to your website with ease.
So take your marketing strategies to new heights with the Facebook widget.